Shopify E-Commerce Design

ROLE

Creative Direction

UX/UI Design

CLIENT

Rumored

www.shoprumored.com is an e-commerce women’s fashion brand. I was in charge of designing the current site and working with a developer to bring the designs to life.

The main goal of Rumored’s site is to focus on conversion rate optimization, work to increase average order value, while keeping the main visual focus on the clothes themselves.

Essentials Collection Email Campaign

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Home Page

Scroll, hover over images, save icons, and buttons to better understand the user experience of the site.

Cardigan Feature Email Campaign

Mobile Mockups

Scroll, click on product images, save icons, and buttons to better understand the user experience of the site.